Research - Codes and conventions of digipaks/adverts

This is a front and back cover of Jessie J's album. She follows conventions as she is looking directly into camera, which is a huge convention in digipaks as the star wants to hook the audience into buying it. This image has also been used for posters to advertise her tour dates, which creates synergy with the digipak. This supports the theory of Dyer 'A star is an image' as she has very dark make up to represent her as quite a powerful female. however there is gold used in her masthead, which could be used to give her quite a 'gangster' image as this works in cohesion with the font style.

The back cover is fairly simple as there is a lot of editing that has been put into the front cover to show off her image. It counteracts the front cover as the front cover is 'black dominated' and the back cover is just white with black text. I like this idea as it is kept fairly simple so the audience will understand what the song names are.

 I really like this image of Rihanna as it just captures her face, which has been edited to make it quite a vibrant image as her hair is pink and her skin tones have been brightened. This breaks conventions as she is not looking into camera, but this could be because she wants the audience to focus on her facial features and the pink being used. This could represent affection and love, as even her album/actual name has not been made to stand out, which tells us that her face is the stand out feature in this front cover.
I like the idea of the inside of the cover being one big image as again it shows her with her eyes closed so her body and background is making the connection with the audience. They use the flowers to create synergy with her hair as she wants the colour to match. This image could represent purity and innocence as there are flowers used, but it could also represent attraction and power as the colours red and pink are used where she is laying in the flowers in a white dress, which could represent that she is turning from innocent to a powerful and love struck woman.

The use of flowers for the CD cover is something that I would like to use with my digipak as it works in cohesion with the background which is something that really appeals to me.

This is a digipak for Ellie Gouldings album. She follows conventions as she is looking into camera on the front cover. I like the idea of the name of the artist and the album being printed onto the CD itself as I feel that it creates synergy with the front cover. However I don't reall like the use of the white behind the text as I feel it makes it unclear. I like the idea of her on the back cover with the background blurred, as I can tell that this is one of her earlier albums so it wants to capture her and make sure she stands out to the audience. They have also dressed her in white to represent her as quite a pure person, which could be because she wants to bee seen as quite an innocent person as she is just starting of her career. However this digipak is strange as I think it seems to match more of a country music style than a pop one, as she is a pop artist.

Overall I will take in the research that I have found from these digipaks and use them when creating mine. I like a lot of ideas on these such as the CD cover working in cohesion with the background and her on the back cover next to the songs.